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Assessing Consequences of Component Sharing across Brands in the Vertical Product Line in the Automotive Market

机译：评估汽车市场中垂直产品线中各个品牌之间的组件共享后果

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Verhoef, P.C.; Pauwels, K.; Tuk, M.A.;
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年度 2012
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原文格式 PDF
正文语种 eng
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1. Assessing Consequences of Component Sharing across Brands in the Vertical Product Line in the Automotive Market [J] . Peter C. Verhoef, Koen H. Pauwels, Mirjam A. Tuk Journal of product innovation management . 2012,第4期

机译：评估汽车市场中垂直产品线中各个品牌之间的组件共享后果
2. Assessing the Relationship between the User-Based Market Share and Unit Sales-Based Market Share and Unit Software Brands in Competitive Markets [J] . MOSHE GIVON, VIJAY AMHAJAN, EITAN MULLER Technological Forecasting and Social Change . 1997,第2期

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3. Brand Image, Satisfaction, and Brand Loyalty - How Effective Are They in the Automotive Industry Market Share [J] . Dilek Cetin, Asli Kuscu, Dilek Saglik Ozcam, European Journal of Business and Management . 2016,第7期

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4. WHEN BRAND COMMUNITIES REDUCE SALES: BRAND COMMUNITY INTERACTIVITY AND MEDIA PRODUCT SALES ON THE SECONDARY MARKET [C] . Yang He, Scott Thompson AMA Winter Marketing Educators Conference . 2013

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5. An Analysis of the Relationship Between Coupons and Market Shares of Food Product Brands: National Brands Versus Private Label [D] . Meloyan, Artak 2017

机译：食品品牌优惠券与市场份额的关系分析：民族品牌与自有品牌
6. Linking Fortification Compliance Metrics With Decision Making Needs: From Brand Level Data to Market Share Weighted Information [O] . Svenja Jungjohann, Gaston Amos, Archard Ngemela, 2021

机译：通过决策需求链接强化合规度量：从品牌级别数据到市场份额加权信息
7. Assessing Consequences of Component Sharing across Brands in the Vertical Product Line in the Automotive Market [O] . Verhoef, P.C., Pauwels, K., Tuk, M.A. 2012

机译：评估汽车市场中垂直产品线中各个品牌之间的组件共享后果

Assessing Consequences of Component Sharing across Brands in the Vertical Product Line in the Automotive Market

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